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Social Media

Traditional technology communications changed substantially in 2008. Leading publications such as InfoWorld and PC Magazine stopped their printing presses and moved to the online world. In many technology markets, leading influencers no longer come from the Wall Street Journal and New York Times but rather from blogs such as TechCrunch and The Tech Herald.

This change puts the customer in more control than ever before. He can pick and chose which communication method works best for his needs making it harder than ever for a communicator to get a product or company message through.

Social Media Relations promotes communications every where on the web. Unlike other agencies, Trippe & Company’s social media practice includes all the online activities that help drive prospects into the buying cycle.