WESTMINSTER, CO – August 31, 2010 – Trippe & Company LLC (www.trippecompany.com), a Denver-based marketing agency, today announced the company has repositioned and now has three practice areas to better serve its current clients and to take advantage of new opportunities. Trippe & Company’s new practice areas include Cultivate, which focuses on helping startup companies – particularly in the technology and green energy markets – break through to the next stage of growth by securing capital. The agency’s Escalate practice offers services for each department in an organization including finance, communications, marketing, sales and human resources. Within this practice area, Trippe & Company now offers investor relations to help public companies improve shareholder value. The agency’s third practice area is Radiate, which is designed to help individuals achieve professional goals by improving their personal brands.

“We took a long look at what companies needed and what agencies were offering,” said Trippe & Company president Karla Trippe. “We felt that agencies were becoming more tactical, particularly in the area of social media. Trippe & Company has always been known for its strategic thinking and network of funding partners. And so we organized the agency around our core strengths.”

To help the agency manage each practice area, Trippe & Company has added new team members: Robert Ferri and Anne Haggar. Trippe originally worked with Ferri at Copithorne & Bellows on the HP business. “Bob has an amazing background and never hesitates to share his knowledge with team members,” she said. Based in San Francisco, Ferri, founder of Robert Ferri Partners, has helped found, grow and finance a number of companies in the United States and Europe, including online securities brokers, trading and other transaction technology providers, chip manufactrers and enterprise solutions companies. Ferri has international experience in financial communications, having launched and headed media relations departments for The Nasdaq Stock Market and its parent organization, the National Association of Securities Dealers, Inc., as well as Montgomery Securities, a prominent investment bank focused on growth companies.

Ferri, who has a Master’s Degree in Public Administration from the John F. Kennedy School of Government at Harvard University, has a wide range of experience in politics and government. A frequent commentator in electronic and print media, he has been a guest lecturer at Harvard University and other institutions of higher education, as well as a speaker to business and civic organizations. Ferri serves on the U.S. Boards of Directors of Etherstack, Inc., a London-based wireless software company, and Minerva Pharmaceuticals, a biotechnology licensing company based in the Bay Area of California. A member of the Dean’s Alumni Leadership Council of Harvard’s Kennedy School and the San Francisco Area Advisory Committee of the Center for Public Interest Careers at Harvard College, Ferri serves on the not-for-profit Boards of Directors of the Resource Center for the United Nations, the American Liver Foundation’s Northern California Chapter and the Presidio YMCA in San Francisco.

Haggar and Trippe have a long history together having worked on the consumer programs for Iomega’s Zip drive and the worldwide launch of the Click! product. “Anne has wonderful experience in working with management teams to reach financial goals, and this is service our clients – particularly our startup companies – really need. Her focus on identifying and driving new revenue opportunities makes her invaluable in identifying and capturing new business through sales channel expansion, including online venues, new tiers of partners, and strategic alliances,” added Trippe.

In addition to her revenue expertise, Haggar has extensive experience in building product portfolios to drive expansion with a strong focus on clearly differentiated product marketing, positioning market segmentation and product line extensions. She has launched major new technologies for global technology leaders Seagate, Hitachi, and Iomega. Most recently, Haggar launched the first green hard drive product line for Seagate and led the security marketing team as Seagate was the first hard drive company to enter the rapidly growing security market. At both Seagate and Hitachi, Haggar was charged with developing strategic alliances with major partners to bring new products and solutions to new business markets with added resources. Prior to these roles, Haggar headed marketing for Beta Systems, an enterprise software company who competed successfully against global giants via an innovative go-to-market strategy.

Haggar has a MBA from the University of Colorado/Denver and a BS in Business Administration from Colorado State University. She is the President and Chair of the Foundation Board of Excelsior Youth Center and a board member of Rocky Mountain Masters Ski Racing.

In other news, Trippe & Company announced the agency signed Strong Bear, LLC of Palisade, Colorado as a new client. This technology development company was founded to design and develop security software for use by all types of companies including the military. The agency is providing capitalization and sales assistance to help Strong Bear reach the government market.

For more information on Trippe & Company, call 970.389.3672 or visit the website at www.trippecompany.com.

About Trippe & Company, LLC

Trippe & Company was originally founded in 1998 in San Francisco, California. The marketing agency specializes in programs that cultivate and escalate organizations to the next stage of growth. Trippe & Company’s high rate of success is due to a proprietary set of methodologies which allows the agency to accurately forecast the expected outcome for any program it manages. Trippe & Company is best known for its positioning and strategic planning but prefers to implement its ideas to ensure success. The agency also provides image consulting to help individuals who want to develop a personal brand to achieve professional goals. Trippe & Company is headquartered at 10955 Westmoor Drive, 4^th Floor, Westminster, Colorado. For more information, visit www.trippecompany.com or call 970.389.3672.

Trippe & Company was originally founded in 1998 in San Francisco, California. The full-service communications agency also provides marketing and branding practices. Trippe & Company has developed a core set of processes and methodologies so that only the most appropriate tools are applied to any given marketing problem, resulting in more cost-effective programs. Due to its broad range of experience, the agency works in a variety of industries including technology, financial services, government and non-profit, and energy. The company has been responsible for the launch of many startups in Colorado and California including Secure64 Software, Tendril Networks, Nielsen/NetRatings, Aurigin, and OnRadio. Trippe & Company is located at 10955 Westmoor Drive, 4th Floor, Westminster, Colorado .For more information, visit www.trippecompany.com or call 970-389-3672

Rich Miller
Phone: 970-389-3672
Email: rmiller@trippecompany.com